Choosing Your Niche as an Investor Worksheet
(Fill out after reading “Choosing Your Niche as an Investor”)
1) Why don’t you have a specialty yet as an investor?
___Misguided Greed (wanting to do “any deal, anywhere, anytime”)
___Fear (feeling like you have to take advantage of every deal or else you’ll lose out)
___Lack of Business Understanding (New investor, maybe putting of choosing a niche until later)
2) Why will having a specific niche as an investor help you to make more money?
________________________________________________________________________________________
________________________________________________________________________________________
3) Choose Your Preferred Geographical Area/s to Invest in:
___Farming a Particular Neighborhood (write which one/s here)__________________________________
___Buying Close to Your Home (Name how many miles/minutes away you’re willing to drive) _________
___Other Target Areas of Your City or County ________________________________________________
___Are you willing to buy in some far-off or odd part of your state or county? _______________________
___Other states or parts of the country you’d like to target (if any)
4) Choose What Property Types You Will Buy (Check any that apply)
___Single-Family Houses
___Townhouses and Condos
___Doublewides / Manufactured Homes
___Luxury Homes
___Land, or Vacant Lots
___Vacation Property
___Multi-Unit Property
___Apartments
___Commercial & Self-Storage
5) Choose Your Preferred Exit
___Wholesaling
___Selling Retail
___Selling Retail With Partial Seller Financing
___Lease Option to a Tenant/Buyer
___Selling With Seller Financing
___Using Options to Buy, Sell to Investor or Retail Buyer
___Rent It For a Few Years and Sell It
___Keep It as a Rental Forever
6) Choose What Property Conditions to Take On
___Perfect or Near Perfect
___Paint, Carpet, & Trim
___”Cosmetic Repairs” Only
___Big Rehab
___Building Additions
___Dilapidated Houses
7) Choose Your Marketing Specialty
___Direct Mail
___Networking
___Signs
___Print Ads
___Broadcast Media
___Telemarketing
___Funky Stuff
8) Now define in one sentence what your niche is going to be for finding properties, and your preferred
exit strategies:
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
